in war the enemy is clear but in life in business not so easy to identify any tips well I mean first of all that is not a true statement and in in war the enemy is not always clear not at all the enemy the enemy can be hard to identify very hard to identify the enemy is gonna use camouflage to conceal themselves they’re gonna use deception to to distract your attention they’re gonna blend in with the friendly civilian populace and they’re gonna take advantage of your benevolence right in fact the enemy is going to do absolutely everything in its power to obscure their position to hide their purpose to even mask their identity so it is not easy to identify the enemy in combat in war so what you have to do is you have to control what you can control right you got to be prepared you’ve got to train you’ve got to study you’ve got to rehearse you’ve got to remain vigilant you’ve got to maintain discipline and everything you do so that when the enemy does reveal itself you have the ability to think it to out maneuver to out fight the enemy and it’s actually the same thing in business right the enemy can be hard to identify your competitors aren’t broadcasting their next move you don’t know what the markets gonna do you can’t be certain about the next trend or the next downturn or the next bubble that’s gonna burst you can’t know those things so you have to do the same thing if to control what you can control which is you gotta gather intelligence you got to analyze the metrics that you can track you’ve got to train yourself and your team to be prepared for both the known and also be prepared for the unknown figure out what the likely contingencies are then have some plans to execute if those contingencies occur maintain discipline as an organization so that you have the flexibility and the responsiveness to maneuver effectively and efficiently when the unpredictable actually happens so instead of suffering and falling apart in the chaos you can take advantage of it and win and that’s business and life is the same the enemy is not always clear in life it can be hard to tell who’s gonna try and bring you now or what is going to bring you down there’s distractions there are things out there that will do you harm that are so camouflaged you can’t see them at all there are deceitful people there are accidents that can occur and diseases that take root and there’s bad luck and there’s Murphy’s Law and there’s times when it seems that the whole world is against you the whole world is the enemy and the same rules apply control what you can’t control you train hard learn maintain the unmitigated daily discipline in all things train hard physically and mentally push yourself so hard that you become accustomed to the stress you get used to it every day make yourself stronger and faster and smarter and better so that when the enemy does finally climb out of the shadows and expose himself to you you are ready you are waiting and you can relish in the opportunity to attack and fight and utterly decimate and destroy him
